If you’ve been using SourceMogul for a long time, it’s not surprising that you’d want to find a new tool. If the subscription is too expensive or no features meet your needs, then it’s time to consider other options. Before we reveal our top alternative picks for 2019 and beyond, let’s discuss why people like SourceMogul in the first place.
Cision
Cision is a media intelligence platform that provides newsroom solutions for PR and marketing professionals. Cision offers a variety of pricing plans based on the number of users, the number of sources and the number of alerts you need. The service also includes detailed reporting features, so you can see how well your campaigns perform by generating reports on your key performance indicators (KPIs). It also has a mobile app to access all your information anywhere in real-time.
Gorkana
Gorkana is a big data platform that helps media companies and brands find, track, and engage with relevant audiences. The company has access to over 150 million users across 3,000 publications globally. It offers solutions for audience data management, audience planning, and campaign tracking through its proprietary software solutions, which include Gorkana Audience Hub and Gorkana Cross-Channel Measurement Suite.
Gorkana‘s cross-channel measurement suite helps you measure the reach of your digital campaigns across all devices (web & mobile) against those same channels in real-time by delivering pixel-level accuracy on where they were served or viewed. This gives you better insight into how effectively your efforts have been driving engagement with your target audience on all devices during live events, such as elections.
Meltwater
Meltwater is a global media intelligence company that provides various services, including media monitoring, social media listening, competitive intelligence and digital PR. Meltwater has over 30 million users in more than 180 countries.
Meltwater‘s main product is the Meltwater Newsroom which offers an all-in-one solution for collecting and analyzing news content across all traditional and digital media channels.
Factiva
Factiva is the world’s leading business intelligence platform, with over 40 million users in over 200 countries. Factiva provides a comprehensive, continuously updated collection of over 55,000 news, business and financial sources, including thousands of online newspapers and magazines.
Vocus PR
Vocus PR is another public relations software that can replace SourceMogul. It has a free trial, an automatic alert system and many other features similar to SourceMogul. This would be a good choice if you are looking for a replacement with more of the same functionality as your original platform.
SourceMogul Alternatives
In the future, SourceMogul will no longer exist. SourceMogul was a software-as-a-service (SaaS) tool for those unfamiliar with this platform that allowed journalists and PR professionals to discover and collaborate on new ideas.
In its place, plenty of other services can similarly serve your needs. Here are some alternatives for SourceMogul:
- Cision: A comprehensive media relations platform for managing all aspects of communications strategy. This includes monitoring coverage, identifying influencers and building relationships with them on behalf of clients or organizations you represent. You can also use it to manage outreach efforts, such as pitching selected reporters or sending out pitches via email newsletters or automated systems like HARO (Help a Reporter Out).
- Gorkana: An online media monitoring solution that collects real-time information from social networks like Twitter along with blogs, news sites and other sources so you can track what’s being said about your company or brand online 24/7/365 without having to search each site individually every day manually! It also lets users create alerts based on key phrases in the order they want, which makes staying informed more accessible than ever before.”
SourceMogul, Features
SourceMogul is a data aggregation tool that lets you search, analyze and monitor your data. It is a cloud-based software platform that allows you to track news and social media mentions.
- Alerts: This feature lets you create alerts based on certain keywords or phrases so that you get notified whenever they are mentioned on the Internet. For example, if you want to follow up with a customer who has been awarded an award by some organization or when the name of your business shows up in an article or blog post, then this feature can be used by setting up alerts for those specific terms.
- Filters: When using filters, users can choose from different categories like date range (past seven days), language (English) etc., after which they need to enter their keywords for filtering results accordingly.
Conclusion
These tools have been designed to help you find the most relevant content for your business. If you are looking for a more comprehensive solution, we recommend using Gorkana or Factiva, as they offer access to more than just one brand’s content. SourceMogul can be a great option if you want something simple but powerful enough to simultaneously meet your needs and save money.